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Honda Racing Corporation Enhances Partnership with Red Bull

(from left) HRC President Tetsuo Suzuki, Honda President & CEO Takanobu Ito, Marc Marquez, Dani Pedrosa, Repsol Honda Team Principal Livio Suppo
(from left) HRC President Tetsuo Suzuki, Honda President & CEO Takanobu Ito, Marc Marquez, Dani Pedrosa, Repsol Honda Team Principal Livio Suppo

Honda Racing Corporation (HRC) has announced an evolution in their partnership with Austrian-based energy drink manufacturer, Red Bull Company Limited.

After nine years of collaboration with the Repsol Honda Team and its riders – starting with Nicky Hayden and Dani Pedrosa in 2006 – from next season, the Red Bull logo will be featured for the first time on the RC213V machines of Marc Marquez and Dani Pedrosa, and Red Bull will enhance its partnership by becoming the official energy drink partner.

In the nine years of collaboration, the Repsol Honda Team and Red Bull have celebrated a total of 58 wins, 172 podiums, 63 pole positions, three rider’s World Championships and four Constructor’s Championships.

“We are delighted to have the opportunity to grow our partnership with Red Bull. It is an iconic global brand with whom we’ve worked alongside for nine years, so this was the logical next step. I’m sure that this new partnership will increase our visibility, not only as Honda, but also MotoGP on a whole to a wider global audience, which can only be good for the sport”, says Shuhei Nakamoto, Executive Vice President of HRC.