It isn’t the sleek sexy slim coupe which captures the heart and minds of people, it is the burly Ford Mustang which remains the best selling sports coupe around the world. The car was introduced in Malaysia a couple of years ago and although the impact isn’t that great here, you still see the occasional Mustang around and it still pulls and averts eyes.
Ford has shared that globally in 2017, a total of 125,809 Mustangs were sold and registered. This definitely puts Ford ahead in the sports coupe sector and this is of no surprise.
“The world is falling in love with Mustang,” says Erich Merkle, Ford sales analyst. “Mustang represents the best of American design, performance and freedom, with an unmistakable personality that’s appeals – regardless of your post code.”
Of the nearly 126,000 vehicles registered worldwide, Ford reported 81,866 of those were registered in the United States, meaning just over one-third of all Mustang registrations are occurring in export markets. Demand remains particularly strong in China, where Mustang was the best-selling sports coupe last year based on 7,125 registrations.
The most popular configuration worldwide is the Mustang GT with the 5.0-liter V8.
While sports cars have traditionally skewed toward male buyers in the United States, Mustang is increasingly finding favor with women. In an environment of relatively flat sports car sales to women, Ford research shows a 10 percent gain in women buying Mustang in the last five years.
Since global exports began in 2015, through December 2017, Ford has sold 418,000 Mustangs around the world.
Sports coupes, as defined by IHS Markit, include two-door and convertible models.
Malaysians who are interested in owning this world’s best-selling coupe can call 012-3333873 for further information.