NAZA Italia has just opened their second Ferrari Showroom at the Heart of KL centre which is the KLCC area at Platinum Park. This brings Ferrari closer to the elites who live right at the bustling central business district as well as attract the expat community as it is a stone’s throw away from the prestigious Ampang district.
The Ferrari Showroom @ Platinum Park is purely dedicated to the Cavallino Rampante, welcoming its burgeoning clientele and Ferrari enthusiasts. A total of RM2.8 million was invested in the development of the new showroom, which is built over 3115 sq ft of the ground floor of Tower 1, Platinum Park, and accommodates three car displays, a luxurious customer lounge and configuration room.
Datuk Wira Hj SM Faisal Tan Sri SM Nasimuddin, Group Executive Chairman of Naza World Group of Companies, said, “It has certainly been a momentous year for Ferrari, with 70th Anniversary festivities taking place in 60 countries across the globe. In Malaysia, we are adding yet another milestone to the list of achievements to celebrate – the nation’s first Ferrari showroom in Kuala Lumpur City Centre!”
For the last 9 years, Naza Italia has been operating with its headquarters in Petaling Jaya. However, with significant growth in business, Naza Italia recognised the potential to extend Ferrari’s reach with an additional showroom in the bustling city centre. Being within the central business district and a very short distance from KLCC, the Ferrari Showroom @ Platinum Park benefits from a truly key location. Here, Naza Italia brings the Ferrari brand to the forefront of people’s minds and appeals to an even broader customer base.
“Substantial growth in business calls for an expansion that enables us to better serve Ferrari’s discerning clientele. To address that, we are making the brand more accessible with a showroom in this prime location. We have always been committed to developing and nurturing relationships with our customers and know that it often means going the extra mile – so that they don’t have to! The Ferrari Showroom @ Platinum Park will assist us in reaching out and building upon those customer connections,” explained Datuk Wira Hj SM Faisal.
“Now, with the additional brand presence right in the heart of the city, Kuala Lumpur citizens are invited into the world of the Ferrari in a metropolitan setting. The Ferrari Showroom @ Platinum Park is somewhat of an appetiser, presenting Ferrari enthusiasts and potential buyers a taste of the latest offerings from the Cavallino Rampante and a preview of the experience provided at the more comprehensive showroom in Petaling Jaya,” he added.
Naza Italia, recently also opened the doors of its freshly renovated service centre. The state-of-the-art facility, which is located directly behind the Naza Italia Showroom in Petaling Jaya, is the nation’s only authorised service centre for Ferrari.
The after-sales service centre was renovated according to the latest guidelines from Ferrari. A total of RM5 million was spent on the facility and the upgrade is a reflection of Naza Italia’s commitment to the signature marque and clientele and will allow the team to better serve its customers and to accommodate future expansion of the brand in Malaysia.
The Ferrari Showroom is located at Tower 1, Platinum Park, 11, Persiaran KLCC, Kuala Lumpur City Centre, 50088 KL. Its opening hours are between 9.00am to 6.00pm from Monday to Friday. On Saturdays, it is open from 10.00am to 4.00pm.