Chong Heng Tyres Enterprise in partnership with Continental Tyre PJ Malaysia Sdn Bhd (CTM) has opened BestDrive Continental Passenger Car Centre in Johor Bahru.
In line with the concept of BestDrive centre, Chong Heng Tyres Enterprise provides more comprehensive services compared to normal retail outlets. They offer a range of Continental tyres for passenger car and light truck for customers who demand premium tyres, including ultra high performance vehicle owners who have more discerning needs, both in terms of products and services.
With the Dunlop & Viking brands complementing, they too have a range of products for all Malaysian motorists. BestDrive Continental Passenger Car Centre offer a wide range of services such as wheel alignment, balancing, nitrogen gas inflation as well as tyre-repairing by a team of well-trained and professional specialists using the latest state of the art equipment. In addition, the Continental Approved Tyre Inspector (CATI) provides instant claim when customers required tyre to be inspected immediately and decision need to be provided on-site.
The BestDrive centre, Chong Heng Tyres Enterprise is more comfortable and spacious with the following complimentary services available, so that customers can have an enjoyable time when waiting their cars being under professional care and it is a good place for car fans to get together talking about their cars:
• Astro 65-inch Curve TV viewing
• Wi-Fi internet connectivity
• 10-point safety and maintenance check
• Service reminder
• Air-conditioned waiting room
“The BestDrive Continental Passenger Car Centre empowers our partners with the ability to make use of this brand to become positioned as specialized tyre dealers catering for the premium customer segment, whereby our premium brand attracts premium customers; our global network provides premium products; and we have marketing support that facilitates premium sales efforts. With this in mind, we provide expertise and advice for the setup of a premium BestDrive Continental shop concept, shop layout and customer-friendly tyre-changing and car-service environment,” said by Mr. Cameron Wilson, Vice President of Marketing & Sales PLT & TT Malaysia, CTM during the opening ceremony of Chong Heng Tyres Enterprise.
“In a BestDrive Continental Passenger Car Centre, the customer will feel the unique shopping experience. With the opening of Chong Heng Tyres Enterprise, we have now completed a total of 21 BestDrive Continental Passenger Car Centres throughout Malaysia,” he added.
Chong Heng Tyres Enterprise started their first tyre retailing business in 1985 in Taman Sentosa, Johor Bahru in a small shop-lot handling all sorts of tyres. Due to the rapid growth of the business, the company opened a total of 3 outlets over a period of 30 years and were upgraded to become a member of the BestDrive Continental Passenger Car Centre family this year.
