Over the weekend, families around the world gathered towards their mothers to celebrate mothers day. It was a very much needed celebration to thank our mothers for all the time they have taken to take care of us. Someone on the other hand, decided that a simple celebration wasn’t just enough and they embarked on a journey of epic proportions.
The folks over at D3signforlife had a father and daughter team to drive around a route in the shape of a heart in Malaysia. Using a GPS tracker to track their location and route, they started their 557.9km journey from Kuala Pilah, Negeri Sembilan, heading north east and then making a heart shape loupe back.
Using a gSOS Smart Tracker, they tracked their drive as well as recorded videos of the journey and pieced it together rather tastefully. I liked it showing the video of the daughter going through the various signs indicating that they actually went to each checkpoint to create the whole journey, which is the biggest heart for Mothers day.
Although it is sort of like a product push, I can’t but help feel the love surrounding this campaign.
Image Source: YouTube