Events, News

Peugeot ‘Drive 2 Win’ awards lucky winner a brand new Peugeot RCZ!

Drive 2 Win Grand Prize winner
From L-R: Mr Serge de Sobarnitsky, Spare Parts and After Sales Delegate for ASEAN Country at Automobiles Peugeot, En Mohamed Yasser Awan, General Manager Product and Marketing, Nasim Sdn Bhd, Dato Samson Anand George, COO of Nasim Sdn Bhd and Mr Subash A/L Loganathan, the grand prize winner of the Peugeot Drive 2 Win at the prize giving ceremony for the Peugeot Drive 2 Win and Peugeot Selfie

After 11 weeks and 6 stages, Nasim Sdn Bhd, the official importers and distributors of the Lion brand in Malaysia, today awarded the lucky winners of their recently concluded Peugeot ‘Drive 2 Win’ contest!

Subash A/L Loganathan was announced as the grand prize winner of the stunning and powerful Peugeot RCZ in Red Rouge. Abdul Razak Bin Hassan, Steven Ng Chong Wey and Ng Chin Wei were the recipients of a Macbook Air, Sony Xperia Z2, and shopping vouchers worth RM500 respectively.

“The campaign has helped increase awareness of Peugeot’s award-winning models as well as convert any possible fence-sitters who have not considered purchasing a Peugeot. Once they test-drove a Peugeot, there was no turning back, which led to a number of successful bookings,” said Dato’ Samson Anand George (above and below, second from right), Chief Operating Officer of Nasim Sdn Bhd.

Selfie winners
From L-R: Ms Yap Siew Yee, the first place winner of two GoPro Hero 4 cameras, third place winner Muhammad Luqman bin Kassim Ali, Dato Samson Anand George, COO of Nasim Sdn Bhd and Mr San Mun Shaik the second place winner of the Peugeot Selfie at the prize giving ceremony for the Peugeot Drive 2 Win and Peugeot Selfie

He said the campaign boosted overall test-drives by 30% and drew crowds to Peugeot outlets nationwide to test-drive the diverse Peugeot models.

In conjunction with the ‘Drive 2 Win’ grand prize ceremony, Nasim also awarded the winners of the #peugeotselfie contest. Participants had to complete the form on Peugeot Malaysia’s Facebook contest tab then submit a creative photo of themselves together with any Peugeot vehicle with a catchy caption. The company had received over 200 submissions for the #peugeotselfie contest.

Yap Siew Yee was the first place winner of two GoPro Hero 4 cameras. Second place went to San Mun Shaik who won a Samsung Galaxy S5 while third place winner is Muhammad Luqman bin Kassim Ali who took home a Canon digital camera.